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Drug Pricing Transparency Rule: What You Need to Know


June 25, 2019
Recorded Online

On May 8, 2019, the administration issued the much-anticipated final rule requiring drug manufacturers to disclose wholesale acquisition prices in their broadcast advertising. The debate around the rule has been raging since October, when the proposal was first published. Set to go into effect on July 9, the rule could have a major impact on how life sciences companies promote to their customers. With both strong supporters and vocal opponents, it also could face a myriad of legal challenges in the months ahead.

In a new on-demand webinar, Manatt Health describes the new rule and its potential impact.


  • Alexander Dworkowitz, Manatt Health
  • Jeremy A. Lutsky, Manatt Health
  • Ian Spatz, Manatt Health

More Information, How to Register

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