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Press release:

Thunderbird to Issue "Certificate in Fiduciary Studies"

Issued by: 3ethos

Date: Oct. 4, 2011

MYSTIC, CT, October 4, 2011 -- Don Trone GFS™, CEO/Chief Ethos Officer of 3ethos, announced today that 3ethos has entered into an agreement with the Thunderbird School of Global Management whereby Thunderbird will issue a "Certificate in Fiduciary Studies" to professionals who complete prescribed coursework on fiduciary responsibility. In turn, the "Certificate" will be a prerequisite for professionals who are pursuing the GFS™ (Global Fiduciary Strategist) designation.   

Trone reported, "It's essential that we apply more academic rigor to the subject of fiduciary responsibility, and this is a critical first step. When I left fi360 in 2008 to develop the next generation of fiduciary training, one of my objectives was to broaden the bandwidth around the subject of fiduciary responsibility. The academic certification from Thunderbird also will clearly differentiate the new GFS™ designation from other fiduciary programs."

"Our role with the new Certificate in Fiduciary Studies is exciting and consistent with the vision of the institution," reported Robert D. Hisrich, Ph.D. Director of the Walker Center for Global Entrepreneurship at Thunderbird. "Thunderbird is committed to training global leaders to be better stewards, and a critical component is a greater understanding of fiduciary responsibility."

The coursework for the new Certificate in Fiduciary Studies has been prepared, and organizations interested in providing the training should contact Trone.

For 3ethos: Contact Don Trone
860-333-3401 or don@3ethos.com

About 3ethos

3ethos was founded in 2008 by Don Trone to prepare industry leaders to serve more effectively as fiduciaries and stewards in critical decision-making roles. Don has more than twenty-five years of fiduciary training experience, and is regarded as one of the industry's foremost experts on the subject. In 2007, Don took an eighteen-month "sabbatical" to head the newly established Institute for Leadership at the U.S. Coast Guard Academy, and in 2009 he became one of the co-founders of the Swiss-based Institute for Wealth Management Standards.

Don has written twelve books on the subject of fiduciary responsibility; his latest, Freedom from Wealth (McGraw Hill), was coauthored with Charles Lowenhaupt. Don has served on the U.S. Department of Labor's ERISA Advisory Council, and has testified on the subject of fiduciary responsibility before the U.S. Senate Finance Committee.

About the Thunderbird School of Global Management

Thunderbird is the world's No.1-ranked school of international business with more than 60 years of experience in developing leaders with the global mindset, business skills and social responsibility necessary to create real, sustainable value for their organizations, communities and the world. Dedicated to preparing students to be global leaders and committed global citizens, Thunderbird was the first graduate business school to adopt an official Professional Oath of Honor. Thunderbird is sought out by graduate students, working professionals and companies worldwide seeking to gain the leadership skills they need to succeed in today's global economy.

For more information contact:

Robert. D. Hisrich, Ph.D.
Director, Walker Center for Global Entrepreneurship
Thunderbird School of Global Management

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