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Press release:

Benefitfocus Announces Certified Benefits Administrator Accreditation Program

Issued by: Benefitfocus

Date: Mar. 7, 2016

Benefits administrators can enhance their professional development and standing with an accreditation on the BENEFITFOCUS® Marketplace.

Orlando, Fla. – March 7, 2016 – Benefitfocus, Inc. (NASDAQ: BNFT), a leading provider of cloud-based benefits management software, today announced its new Certified Benefits Administrator accreditation program and additional opportunities for benefits administrators to earn CEUs through the company’s BENEFITFOCUS® University.  The announcement was made as part of the pre-conference session at the company’s annual user conference BENEFITFOCUS® One Place, currently underway in Orlando, Florida.

Helping employees make better benefits decisions

Evolving ACA legislation and rising health care costs continue to place pressure on employers to adapt their health and voluntary benefits strategies, which also requires significant education for benefits administrators and the employees they serve.

“Our new certification program enables benefits administrators to apply the many powerful features in our software that can help them guide employees in selecting their benefits, which can help protect them and their families,” said Bucky Wall, Dean of Benefitfocus University.

The accreditation program is aimed at empowering better decisions through better information. Using the Benefitfocus University online portal, HR professionals are required to complete the following three courses: (1) The Benefits Administrator Role; (2) Communication Portal 101 and (3) the choice of either Everything you Need to Know for a Successful First Open Enrollment; or Renewal Preparation: You Finished Open Enrollment. Now What?

Validated benefits administrator credentials

Benefits administrators who complete the required courses and pass the exams receive accreditation including a digital badge, which they can display on their LinkedIn and other social profiles. The badges are issued by Acclaim, an independent company that delivers verifiable recognition.

In addition, the company announced that benefits administrators can earn CEUs for successfully completing several of its Benefitfocus University courses. The CEUs apply toward the HR Certification Institute (HRCI) HR General recertification credit hours. The courses are offered online in a self-guided tutorial or instructor-led at the Benefitfocus Daniel Island (Charleston, S.C.) campus.

Benefits administrators who use the Benefitfocus Marketplace can register for both online and on-campus courses at the Benefitfocus University Online Portal accessible from One Place 365.

About Benefitfocus

Benefitfocus (NASDAQ: BNFT) provides a leading cloud-based benefits management platform that simplifies how organizations and individuals shop for, enroll in, manage and exchange benefits.  Every day leading employers, insurance companies and millions of consumers rely on our platform to manage, scale and exchange benefits data seamlessly.  In an increasingly complex benefits landscape, we bring order to chaos so our clients and their employees have access to better information, make better decisions and lead better lives. Learn more at www.benefitfocus.com, LinkedIn and Twitter.

Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements. Actual results might differ materially from those explicit or implicit in the forward-looking statements. Important factors that could cause actual results to differ materially include: the need to innovate and provide useful products and services; changes in government regulations; the immature and volatile nature of the market for our products and services and other factors that could impact our anticipated growth; management of growth; fluctuations in our financial results; general economic risks; reliance on key personnel; our ability to compete effectively; our ability to maintain our culture and recruit and retain qualified personnel; privacy, security and other risks associated with our business; and the other risk factors set forth from time to time in our SEC filings, copies of which are available free of charge within the Investor Relations section of the Benefitfocus website at http://investor.benefitfocus.com/sec.cfm or upon request from our investor relations department. Benefitfocus assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

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