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Press release:

WellNet Drafts Industry Veteran Dave Earle as Its First Chief Revenue Officer

Issued by: WellNet

Date: June 25, 2020

Dave Earle Brings 25 Years of Enterprise Leadership from Maestro, CoreSource and Cigna

Washington, DC – June 19, 2020 — Today, national healthcare management firm WellNet, which leads the way in cloud-based level-funded and self-insured group health plans hired Dave Earle as Chief Revenue Officer.   In this newly created role, Dave will oversee all sales and strategic partnership initiatives.

“Over the past few years, we’ve built a world-class organization that works hand-in-hand with our ecosystem of partners and customers to help companies across the nation and various industries lower the cost of health care for their organization and employees,” said Keith Lemer, CEO of The WellNet Healthcare Plan. “As Chief Revenue Officer, Dave will scale our customer focused sales and member success teams as well as identify new opportunities and partnerships to augment our growth. His extensive experience and proven leadership in both sales growth and customer retention will be a strong addition to WellNet. We’re thrilled to have him on board.”

Dave Earle brings over 25 years of industry experience to WellNet. Prior to joining the company, he held senior leadership roles at Maestro, CoreSource and Cigna.  While at Maestro, he drove 300% growth in the self-insured client base two consecutive years. Leading integration of acquired companies, Dave demonstrated the ability to advance teams to reach productivity, quality and sales goals contributing to the company’s success and profitability prior to its acquisition by AXA Group for $155M.

“I’m thrilled to join WellNet to help expand their visibility and strengthen its position and promise in bringing immediate strategies to the small and mid-sized employers health insurance markets,” shared Earle. “With the U.S. health insurance market in flux, businesses that are rigorous in the way they purchase health care benefits with a leader like WellNet, will be well equipped to navigate and manage the expected roller coaster in health care costs and premiums.”

Now, more than ever, employers need a trusted partner to manage and mitigate the risk and volatility of what is typically their third highest business expense, healthcare.  Those businesses with the courage to step outside of the traditional health insurance company model and employ the tools available from independent, technology enabled administrators will be in a much better position to manage future healthcare costs and emerge stronger from this economic downturn.

WellNet’s transparent group health insurance plans enable employers to customize their plan to meet the unique needs of their population or industry while significantly reducing costs and improving patient outcomes.

About WellNet
Celebrating its 25-year anniversary, WellNet is a privately held company providing lower cost, level funded and self-funded health plans for employers offering group health insurance. With access to National PPO networks, WellNet makes health insurance easier to access and understand, while lowering the healthcare spend in the process. A large part of WellNet’s value proposition is our cloud-based administration system that runs the health plan on a streamlined platform. With misaligned incentives and vested interests from the mega-insurance companies, our data-focused health plan provides the visibility needed to manage, measure and offer better care options for employees and their families. Please visit:


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