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White Paper: Generics -- The New Push for Profit! (PDF)
Pharmacy BenefitDirect via Link to more items from this source
Jan. 4, 2006
7 pages. Excerpt: The purpose of this paper is to expose the tactics a PBM uses to make up for the lost revenue associated with full disclosure of rebates. We will primarily focus on two areas – Retail Generics and Mail Order Generics – because the tactics in each area will vary.

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