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Songs and Sunscreen Spread the Health Insurance Message
The New York Times; subscription may be required Link to more items from this source
Aug. 1, 2013
"New commercials for the Oregon exchange, called Cover Oregon, for example, resemble something from a tourism bureau. In one commercial, the singer Matt Sheehy performs an anthemic song, 'Long Live Oregonians,' that is reminiscent of 'This Land Is Your Land' by Woody Guthrie.... Neither this commercial, nor others featuring the singer Laura Gibson or the hip-hop group Lifesavas, mention insurance, although they do conclude with the exchange's Web address."

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