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What Behavioral Finance Teaches About Retirement Planning
Institutional Investor Link to more items from this source
Jan. 19, 2016
"When it comes to investment, the rational economic agent prefers more options to fully optimize and diversify. For the average investor, however, too many choices can produce information overload, taxing their cognitive resources and leading to indecision. Another reaction to complex investment menus is naive diversification -- investing evenly in all available options. Behavioral finance can help identify the most efficient combination of options and tier them according to participants' financial sophistication and desire for involvement."

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