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Using Social Media for Employee Benefits Communication
Willis Towers Watson Link to more items from this source
Aug. 17, 2018

"[1] Survey your employees.... [2] Select the platform(s) that make the most sense for your employees and create a strategy for how you'll use it, including a communications plan for rolling it out.... [3] Craft a company social media policy that defines appropriate content and conduct.... [4] Consult with your legal team to draft a terms of agreement and privacy policy ... [5] [A]ssign a human resources staff member or marketing employee to monitor and respond to employee questions and concerns in a timely manner.... [6] Develop a monthly communication calendar to keep your content organized and build in dates to ensure you don't miss key opportunities to post timely content."

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