First, although it sounds like nitpicking, she's trying to avoid CURRENT taxation. If she pays it to the plan, then rolls her account to an IRA, it'll get taxed eventually when withdrawn. On the other hand, she'll now have a policy with a FMV of $13,000.
I don't have an opinion as to whether this transaction is beneficial from a tax viewpoint or not. Dangerous to guess when you don't know someone's full financial situation, both current and expected. I'm only giving options.
In addition, I'm not a CPA or financial planner, so my free advice, if I were able to give it, would be worth the cost...