Surveying the Digital Experience of Health Plan Members

Corporate Insight

Based on our recent survey, we reveal health plan member preferences, habits and levels of satisfaction within the health insurance digital experience. You’ll learn about critical aspects of the digital experience, from plan information to user awareness of COVID-19 policies adopted by their insurer. Topics covered include:

• Digital features rated most important and frequently accessed by health plan members 
• Client satisfaction with their insurers’ digital offerings 
• Member behavior changes over time across web and mobile activities
• Gender and generational differences in digital preferences and behaviors
• User awareness of programs implemented by health insurers pre- and post-COVID-19 
• Best-in-class examples of recent innovations in the health plan member digital experience, specifically surrounding price transparency, virtual care delivery and health records

More Information, How to Register