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Principal Financial Names 10 Small & Medium-Sized Businesses that Offer Better Benefits than Peers
Inc. Magazine 
Sept. 30, 2005
Excerpt: While rising costs are forcing many small and medium-sized businesses to slash employee benefits, workers at his company's West Des Moines, Iowa, office are eating in the cafeteria free of charge. They also get free parking, free coffee, a 39-hour work week and casual Fridays. Those are just a few of the benefits offered at GuideOne, which was recognized Monday as one of Principal Financial Group's top ten best companies nationwide for employee financial security.
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