"'[I]t should be easier and easier for plan sponsors to identify truly high quality advisors with client-friendly business models,' [says] Mike Alfred, Co-Founder and CEO, BrightScope in San Diego ... 'Call me a pessimist ... but I'm skeptical we'll see any comprehensive or transformative regulatory step forward on the fiduciary standard in 2013. As it relates to the 401k business, we'll see more top plan advisors moving to specialized firms with fiduciary business models. The most forward-thinking broker-dealers will carve out special designations and exemptions for their top plan advisors so they can more effectively compete in the marketplace.'"