"We expect to reduce average plan operating expense ratios by as much as 30%, from around 16 basis points [or 0.16%] with index funds down to 10 to 14 basis points using ETFs.... Outside of the biggest plans, low-fee, institutional mutual funds aren't available to the majority of plan sponsors. ETFs level that playing field. A $20 million plan gets the same pricing as a $2 billion plan. Most plans in this segment simply haven't had access to this kind of pricing until now."