"Retirement plan sponsors ... express deep pessimism about service providers and retirement advisers, with trust in financial institutions at 8% (a slight dip from 2014's 9%) and trust in their current plan provider at 58%, a loss of seven percentage points from last year's 65%.... The top factor for plan sponsors for choosing service provider is trustworthiness, which scores higher than participant customer service, quality of the customer experience, technology, education, administrative service and cost."