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How Can Employee Benefits Play a Role in Corporate Branding?
Grooms Benefit Solutions 
Aug. 28, 2015
"[E]mployees who are very satisfied with their benefits are almost four times more likely to be very satisfied with their jobs. Further, almost 70% of employees with a comprehensive benefits program would recommend their place of employment (versus 46% with less benefits).... '[B]enefits that are perceived as fair and competitive will motivate employees to be more committed because the organization is signaling its own commitment to them.' "
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