"While it's clear that wearables have sparked an interest in employee health and wellness, do fitness trackers and wearables result in long-term behavior change for the individuals that wear them? ... How long does interest in fitness wearables typically last? Just six months, according to a [recent] report ... [which] states that after six months of use, one-third of U.S. consumers stop using their fitness wearable devices. And more than half of Americans who have owned a wearable activity tracker no longer use it."

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