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Groupon for Healthcare Services May Fill a Void for Consumer-Focused Pricing
Healthcare Financial Management Association [HFMA] 
[Opinion] Sept. 11, 2019 "The use of Groupon and other pricing tools is symptomatic of a healthcare market where patients desperately want a deal, according to a [recent article]. What’s driving consumers to use such pricing tools for healthcare services is the high cost of care (and high cost sharing for those who are insured) coupled with the lack of price transparency that enables patients to shop for scheduled elective services." MORE >> |
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