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More Consumers Willing to Share Lifestyle Data for Behavior-Based Insurance Premiums, But Trust in Data Security Falls
Accenture
Jan. 26, 2021 "[A]pproximately seven out of 10 consumers (69%) say they would share significant data on their health, exercise and driving habits in exchange for lower prices from their insurers, compared with 58% two years ago. In addition, two-thirds (66%) of consumers say they would also share significant data for personalized services to prevent injury and loss -- up from 54% in the 2019 report." |
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